Daimler Chrysler Advanced Design Italia was founded in 1998 to evolve the design activities within Mercedes Benz and that of the DaimlerChrysler Group. Our studio benefits from the DaimlerChrysler know-how and worldwide knowledge in the many disciplines connected to automotive design.

We take our title very seriously and believe, the only way to create truly sophisticated advanced design is to be inspired by living and working right in the heart of it. For this reason Daimler Chrysler Advanced Design Italia is located in Como, Italy in close contact with Milan, the design capital of Europe, allowing us to draw experiences and inspiration from Italian sensitivity and taste.

Advanced design is first of all our philosophy applied to the automotive industry. Sharing this philosophy with our clients is a natural step toward the creation of products with the same passion for design that has made Mercedes what it is today.

Mercedes Benz Design Italia is a studio of highly trained, truly international specialists in various design disciplines including transportation, product, C&T, strategic designers, trend analysts, engineers and model makers.

The wide specialization and competence of our team provides a tailored support service from initial concepts through product realisation, allowing flexibility and innovation, together with experience and networking that makes us highly confident in the creative and technical quality of our work.